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Gartner Cool Vendor 2017

Every year, Gartner identifies “Cool Vendors” in key technology areas including CRM Sales. Annual reports such as Gartner Cool Vendors offer unmatched breadth and depth, with research coverage of the trends that drive the industry forward.

Read the 2017 Gartner Cool Vendor report to understand how to drive sales transformation, and to learn more about:

• New Sales technologies that represent a degree of process transformation not experienced in sales force automation (SFA) market since the creation of SaaS SFA systems in the late 1990s

• How new artificial intelligence and machine-learning technologies are disrupting traditional sales execution and coaching approaches

• Why application leaders supporting sales should evaluate emerging vendors and capabilities to improve their CRM sales programs